Course Review

​Here are the lessons we’ve covered in the course.​

Section 1: Introduction
Lecture 1: Introduction to WordPress SEO

Section 2: The Foundation of SEO
Lecture 2: What is SEO? – An Overview of Search Engine Optimization
Lecture 3: Why SEO is Essential for your WordPress Website
Lecture 4: Everything is a Search Engine
Lecture 5: The “Search Engine” in Search Engine Optimization – Give Google what they want
Lecture 6: The Index
Lecture 7: Getting Indexed – Part 1
Lecture 8: SERPs – SERPs, also known as Search Engine Results Pages
Lecture 9: Keywords are Key
Lecture 10: The 3 Parts to SEO – There are 3 distinct parts to SEO; on page, off page and technical SEO.
Lecture 11: How do people find you, your products, and services?
Quiz 1: SEO Foundation Quiz

Section 3: The Tools
Lecture 13: Keyword Research Tools
Lecture 14: WordPress
Lecture 15: Setting up WordPress to Dominate
Lecture 16: WordPress Plugins
Lecture 17: Local SEO Plugins
Lecture 18: *Practice Activity* Keyword Research and Setup

Section 4: Setting up the Yoast SEO Plugin
Lecture 18: The Yoast SEO Plugin
Lecture 19: General Settings
Lecture 20: Titles and Metas
Lecture 21: Taxonomies – Categories, Tags, Format and More
Lecture 22: Social
Lecture 23: Sitemaps
Lecture 24: Advanced Settings
Lecture 25: Yoast Tools
Lecture 26: Search Console
Lecture 27: Variables and the Help Tab
Quiz 2: The Yoast Quiz

Section 5: Content
Lecture 28: Your Words Matter
Lecture 29: Images
Lecture 30: Other Types of Content
Lecture 31.5: *Practice Activity* Write a Blog Post or Page

Section 6: The SEO Green Light
Lecture 31: Optimize for People First
Lecture 32: Using the Yoast SEO Plugin
Lecture 33: Optimizing Your Pages
Lecture 34: Optimizing Your Posts
Lecture 35.5: *Practice Activity* Optimize your Post or Page

Section 7: Traffic
Lecture 35: Getting Indeed – Part 2
Lecture 35: Attraction or Promotion?
Lecture 36: More is Better (but not always)
Lecture 36.5: *Practice Activity* Find your unindexed posts and pages

Section 8: Marketing
Lecture 37: Inbound Marketing vs. Outbound Marketing
Lecture 38: Content Marketing
Lecture 39: Blogging
Quiz 3: Marketing Quiz